Dealer Playbook Podcast
“Every Crisis Is Free Profit” — How to Turn Disruption in the Industry Into Opportunity | Nir Bashan, founder of The Creator Mindset
Nir has coached leaders at AT&T, Microsoft, NFL Network, EA Sports, Suzuki, JetBlue, and more. In this conversation, he maps the same creativity frameworks directly onto retail automotive in 2025 and beyond.
You’ll learn:
Why creativity + innovation are the only sustainable edge as regulations, EVs, and consumer behavior change
How to translate Hollywood-level creativity into daily dealership operations
A simple mindset shift to turn “crisis after crisis” into opportunity (EV overstock, chip shortages, changing regs, etc.)
How to balance data and creativity so your analytics don’t kill your humanity
A dead-simple language exercise that can boost customer satisfaction and sales
Why everyone is creative (backed by research) and how to unlock it in your team
How to use creativity to transform your BDC, service lane, and sales culture
Book Giveaway – 10 Free Copies of The Solution Mindset
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👉 The first 10 people to do that will get a free copy of Nir’s new book, The Solution Mindset.
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